Elise Trouw has launched a fictional alter ego named Elon Lust with the release of her new single ‘All You Need Is Lust’. The character, stitched together from everyday sexist encounters, is the central figure of her forthcoming project The Diary of Elon Lust, arriving February 13th.
Through Elon Lust, Trouw addresses misogyny by inhabiting its voice rather than confronting it directly. The approach results in a satirical critique that balances humour with discomfort.
The track pairs understated grooves with sharp lyrical content, luring listeners into a deceptively calm atmosphere before revealing its biting intent. A Bosch-inspired video accompanies the release, featuring surreal and deliberately unsettling imagery.
Trouw’s combination of music and visual storytelling underscores her reputation for technical precision and inventive concepts.